BYBORRE x adidas Launch True Color to Tackle Environmental Concerns

adidas is partnering with BYBORRE for the launch of True Color, a conscientious design process that will strive to use materials in their most raw and pure forms. For both companies, the uniting belief is that creativity should be used for good, and they want to target an industry-wide challenge of reducing environmental impacts through all design and production processes. adidas has already partnered with Parley for the Oceans as the brand's commitment to sustainability and followed initiatives...